Tuesday, December 23, 2008

San Francisco Brides Magazine


Design for All
The words "cutting edge" and "engraving" aren't typically used in the same sentence–but Trina Hancock and Erik Olsen, the visionary duo behind Gryphon Stationers, a line of fully customizable invitations, may take issue with that.

"I see engraving as ver modern" Hancock says. "You can use a level of detail that you can't get with letterpress. And you can use metallic and light colored inks on dark card stocks."

Engraved invitations are elevated even further with Gryphon's ingenious online ordering system, where couples can create their dream invitations by choosing from 12 different designs. Users select color and fonts; Gryphon smartly offers wording advice to ensure proper language and ettiquette.

If you're not design-savvy, no need to fear. "We made the website a win-win situation. All of the colors go together, and the text isn't going to run off the page" Hancock says. "The preview you see is what the invitation is going to look like, and you'll get an e-mail proof for final approval."

Perhaps sometimes, what you see really is what you get.

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